I had a delightful Monday evening on the 7 Jan. To many, it would just be another Mon evening, which marks the end of a typical Monday Blue. But life for many folks from the Advertising and Media Industry might say otherwise. That evening, my Curtin Ad391 students had the privilege to visit Mindshare, a global marketing and media network. The vibes you get when you step into the office, you can tell that the saying is true, “Do what you love, and you will never work a day in your life”.
This career outfield trip is hosted by Deanson Lee, one of the brightest young executive from the digital arm of Mindshare. Deanson have been one of my ex-students from Curtin Singapore. This was the second time he offered to host the meet and greet session with the students. And I must say, the Deanson today has definitely grown from strength to strength. Which explain why he is being well liked by his immediate supervisors and colleagues.
His open mindedness has got him to where he is today. In the beginning of his career, he was very insistent in joining only the advertising agencies. After several failed attempted to get his foot into any, he finally chanced upon an opening at Mindshare for a role with the digital arm. Although Mindshare is not an advertising agency, but that has definitely opened up many doors to his marketing career.
His advice to every job seeker out there is “Be flexible. Be open minded”. Staying focus and being stubborn are two different things. There are many ways to reach your career goals. Being too rigid about your career path might hinders your growth than expand your horizon. Which means you need not start your marketing career with a FMCG company in order to be a marketing manager of an FMCG company someday. You may start your marketing career with a B2B business selling IT products. It doesn’t matter, because more importantly, you have got yourself started. To reach any destination, the most important thing is to start. If you can do that, you are already getting yourself ahead from those who have not even start.
Here are some photos taken at Mindshare. I have also included some photos of Deanson during his Curtin days. Can you spot the difference in him?